A corporate design for a traditional profession: a butchery. Four types of meat (pork, chicken, beef and game) were picked. For each a colour, pattern, icon and different collages were chosen and designed by mixing digital and analogue features. We designed a menu, packaging paper, bags, stationary, packaging for jars and eight posters, stickers and a sticker album for Fleischeslust's customers, flyers for three different events, a brand book and a comprehensive company brochure too. All texts and recipes were written by us.